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While creating a tag on Magic Pixel, you can set the validity period of that particular tag and define its expiry. The default validity period is 1 year for any new tag that is created and can be set to any desired date. When the expiry date approaches closer, Magic Pixel sends you reminder emails about the expiry of the tag, and If no action is taken, the tag stops firing post the set validity period. You can find all expired tags in the “Paused State” in the Publish section and can remove the same to reduce the size of your SDK.